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PR SPOTLIGHT
The Brand Guild has been the PR partner to Uncle
Nearest since the start of their national launch in
2018.We have meticulously work to tell the story
of Nearest Green,the formerly enslaved man for
whom the brand is named,and the all-female
leadership team breaking glass ceilings in the spirits
industry.
Now the fastest-growing whiskey brand in U.S.
history, we have brought media to their Tennessee
distillery, and brought the award-winning whiskey
and founder/CEO Fawn Weaver to the media
through a continous stream of press activations-
all with the focus on storytelling around this award-
winning brand that preserves a legacy and honors
the spirit's past.
Fawn Weaver,Cofounder & CEO
Uncle Nearest Premium Whiskey
Groundbreaking new product launches,
including eight new whiskeys,the opening of
the Nearest Green Distillery,and their
industry-transforming initiatives-the
Nearest and jack Advercement Initiative
and the $50 million Uncle Nearest Venture
Fund
Launch of CEO Fawn Weaver's book
Love & Whiskey,to 2 on the New York
Times Best Sellers List
Our public relations, marketing, events and strategy teams are each led by some of the foremost experts
in their fields. Together, we're an
integrated team of creators and storytellers who bring seasoned experience and
relentless passion to the table. We have a true spirit of
collaboration—both across
our teams and with our clients—with which we build strategies that get our clients measurable results.
© 2024 The Brand Guild. All rights reserved.
